Evaluation Question 2. How effective is the combination of your main product and ancillary texts

My promotional package, my album cover (inside and out) and my advertisement are very much interlinked through my use of colour, imagery and shapes. They are all inspiration of how our band wanted to project its image. Our ancillary work is very clearly linked to our video. Aykut is wearing a bright checked shirt throughout the video, which is shown on both the album and the advertisement, this would really help fans distinguish between him and other artists which may look like him.

Another example of how our ancillary work is taken from our video is the ducks featured everywhere on inside of the CD cover and on the advertisement, above Aykuts head. This would also help viewers identify us because the duck is a little quirky symbol which is easily recognisable and very simplistic.

I think my ancillary work and our groups music video have been very successful individually and as a promotional package. They both correspond and relate to each other and at the time are clearly promoting each other. I am really pleased with the work I made using photoshop and a number of other applications. 

I think that out target audience, from teens going right up to people in there 30s will be attracted to our bands music, CD cover and Advertisement. We give off a fun, exciting, quirky, new vibe and people like to see fresh, inventive ideas all the time. I'd like to think that our music video and ancillary products combination would attract a wide audience and sell vastly!